Join us in Paris

Fan Experience networking

Fan Experience Workshop

The European Stadium & Safety Management Association will assemble during the Fan Experience Workshop on 8 and 9 October aking place in Paris (FR). Delegates will enjoy panel discussions, fan experience visits & workshops, presentations and a networking dinner.

BEST PRACTICES

When members look for solutions, they turn to other members or to people they meet during the ESSMA events. Our network of passionate individuals has a wealth of knowledge. Best practices are shared to make sure you return home with a load of takeaways. We draw from the experts in the industry to make you stay on top of trends and expand your thinking by learning from peers.

STADIUM INDUSTRY NETWORKING

Networking is a problem-solving tool for issues stadium professionals are facing daily. When you ask our members, they will say the networking part is one of the huge benefits of the association. Meet with venue industry professionals from all over the world: connect, learn and evolve with other-like minded professionals.

FACILITY VISIT

Learn from a unique behind-the-scenes stadium tour. Executive staff and management will give you a unique behind-the-scenes tour: the unique opportunity to ask all your questions on stadium-related matters.

TOPICS

FAN ACTIVATION

LOYALTY & REWARDING

GATHERING DATA

DIGITALISATION

TARGETING FANS

FAN ZONES

PROGRAMME

Registration & lunch

90mins

About

Welcome by ESSMA and Paris La Défense Arena

30mins

About

Ola Gällstad

Fan zones & activation at Malmö FF

Relationship between supporters and Malmö FF and how they activate their fans on matchdays.

30mins

About Ola Gällstad

Jonathan Waite and Mandy Lane

The Tottenham Hotspur FC VisitFootball stadium assessment programme

The Premier League’s VisitFootball stadium assessment programme Introducing VisitFootball – an independent, custom- made system to improve the supporter experience and share best practice How it works – an overview of the process and benefits Using VisitFootball; a club perspective – the Tottenham Hotspur FC experience Delivering results – 8 years of progress and achievement

60mins

About Jonathan Waite and Mandy Lane

Coffee break

30mins

About

Aurélie Sailliot

Guest services and the customer journey at Rolex Paris Masters

30mins

About Aurélie Sailliot

Paris La Défense Arena

Digitalisation and new experiences

30mins

About Paris La Défense Arena

Stadium tour

60mins

About

Networking dinner

150mins

About

Welcome & Coffee

30mins

About

Jeja Svensson

CRM fanbase management at the Swedish Football League

30mins

About Jeja Svensson

Topic: CRM and data gathering

Bas Schnater

From CRM to fan engagement at AZ Alkmaar

How AZ Alkmaar went from CRM to fan engagement and the use of fan data including the pillars of fan engagement, how to use data to increase engagement and segmentation.

60mins

About Bas Schnater

Panel discussion on CRM and data gathering

30mins

About

Coffee break

30mins

About

Loyalty & rewarding

30mins

About

Tery Howard

Miami Dolphins loyalty programme

30mins

About Tery Howard

Closing networking lunch

90mins

About

SPEAKERS

plus

Bas Schnater

AZ Alkmaar

plus

Ola Gällstad

Malmö FF

plus

Mandy Lane

LiveTourism

plus

Paris La Défense Arena

Paris La Défense Arena

plus

Tery Howard

(former) Miami Dolphins

plus

Jonathan Waite

Tottenham Hotspur FC

plus

Jeja Svensson

Swedish Football League

plus

Aurélie Sailliot

French Tennis Federation

VENUE

Paris La Défense Arena

PARIS LA DÉFENSE ARENA is a multi-use indoor arena that was completed in 2017. It is home to French rugby union club Racing 92 and located in the western suburbs of Paris. The venue offers three separate configurations. In its rugby configuration, it has a capacity of 32,000. For concerts, it will be able to seat 40,000. Finally, a movable stand allows it to be used for indoor sports, with a capacity as low as 5,000.

Opened: 2017
Capacity: 32,000 (for rugby)
Team: Racing 92

more information

BOOK YOUR TICKET NOW

If you received a special reduction code, hit ‘Enter promotional code’ and enjoy your discount.

The ticket price consists of € 395 + a € 14.15 fee from our ticket provider.

ALREADY ATTENDING

EVENT HOTEL

CITIZENM Paris La Défense

First opened in May 2017, CitizenM Paris La Défense offers luxurious accommodation with large living rooms, meeting spaces and a 24-hour fully stocked bar. It is the newest most ‘unbusinesslike business hotel’ Paris La Défense has ever seen. CitizenM will be the event hotel for this years’ ESSMA workshops in Paris. The property is set in Nanterre, within walking distance of Paris La Défense Arena.

 

Book your hotel »

ESSMA STADIUM PARTNERS